Google gives out secret trick to Improve CTR!!  

Posted by T ZAMAN in , ,

One of the best tricks to improve your CTR (click threw rate), is to constantly make changes to your ads.

I don't know how many of you even know about the option you have in your Adsense account, to select multiple color palettes, for 1 Adsense ad.

What does this option do, how does it work, and why should I use it?

It's very simple. Instead of you manually changing the way your ad looks every now and then, you can set it to be automatic, so it changes constantly with out you needing to do a thing.

You'll have to ask Google exactly how it works.. But what I know is that it simply modifies the code which is generated, to have the option of changing the color palette.

Why should you use it?! That's a good one..
Ok Ok.. I'll explain..

Assuming your site has visitors who come back to your site, or even if you don't, and most of your visitors are first timers and will never come back again, it is good to have a variety of ads. Different ad colors attract different people, and it is good to mix and change constantly.
People who come back to a site they have visited before, will suddenly notice a slight change in your site, and then they will look for the change, and see the different ad. Which means

they got attracted to the ad (which is good).

Now, since I know you'd love to have a screen shot tutorial of this terribly complicated process, I have created one.. I made it extremely easy to follow so you'll all be happy.

You can find it right Here.

That's the end of this tip/trick..
I know you liked it, but I still like to hear comments..!

Read more...

15 Great Google AdSense tips to earn money  

Posted by T ZAMAN in , ,

Google AdSense Tip #1: Find your keywords
Before serving ads on a web page, check its keyword density. A free and advanced tool for finding the most prominent keywords in a page can be found here: SEO Density Analyzer. Copy the most important keywords to a text file ([web page name]-Google AdSense-keywords.txt).

Google AdSense Tip #2: Improve your keywords
Get keyword suggestions from Overture Search Inventory and from Google AdWords Sandbox. Get new keywords that can help you improve your ad relevance. Enter the keywords from [web page name]-Google AdSense-keywords.txt and save the suggestions to [web page name]-Google AdSense-suggestions.txt.

Google AdSense Tip #3: Keep your website focused on a theme
Use the keyword suggestions to enhance your web pages and to build theme-based content. And also try to get your keywords into the anchor text of your incoming links as much as possible. Don't forget that Google Google AdSense is keyword-targeted advertising: Google Google AdSense bases its advert topics on your websites content, this means that content-rich websites of a popular topic should attract a large amount of ads.

Google AdSense Tip #4: Write a new page every day
One of the best tips is to add a new page to your web site every day. The more content you have, the more visitors you will get. Put an Google AdSense unit on each and every content page of your site. But where? You will find more about that from the next Google AdSense tips.

Google AdSense Tip #5: Choose the right Google AdSense format
Wider formats are successful because the ads are compact, easy to read and are complementary to the content. The top three Google AdSense formats are:

336x280 large rectangle

300x250 medium rectangle

160x600 wide skyscraper


Another successful format is the 468x15 horizontal ad links, that can be placed under your navigation bar.

Google AdSense Tip #6: Color tips
When creating your Google Google AdSense ads it is recommended to use the color scheme and style of your website so that the ads blend in well. Ads without background color and borders perfom better than ads within borders with background color.

Create a custom Google AdSense palette:

border color = background color of your web site

background color = background color of your web site

link color = blue, color of your links

url color = black, #999999

text color = black, #333333, color of your main content

You can also rotate your color palette: select multiple color palettes that blend with your site to create variety.

Google AdSense Tip #7: Position tips
Visitors tend to look at the big headlines to see if your page is worth reading. If you get them interested, they will read the text and look for your navigation links.

Place the Google AdSense ads in a prominent place around the top/left part of your page or under your headlines, where your visitors are most likely to look at.

If you have an article page with a long body of text, the bottom of that article is a good place for Google AdSense ads because your visitors read the text and then they want more resources.

Google AdSense Tip #8: Increase the number of ads
If you have a lot of text on a page, use multiple Google AdSense units. You can use up to three Google AdSense units on a page, two Google AdSense search boxes and one unit of ad links.

Link units allow the user to refine what they're interested in. So if they may not be interested in specific ads on your page, they might be interested in a particular topic, and by clicking on a link unit and a link in the link unit, they'll be able to specify that they're interested in that specific topic and get a lot more options and variety on the ads that might appear.

Google AdSense for Search allows visitors to search Google.com or your sites (up to 3 domains). You earn money whenever they click on the ads that come up on the search results. If you click the Open search results in a new browser window checkbox in the Google AdSense for Search settings, you won't lose your visitors.

Google AdSense Tip #9: Preview Google ads
You can find out what ads will be served by Google Google AdSense if you install Google

Google AdSense Preview Tool, a very simple tool available only for Internet Explorer 6.0. Click to advertiser sites without generating invalid clicks, and easily add their URLs to your URL filter list. Because Google AdSense uses geo-targeting, Google serves different ads for other countries. Instead of faking your IP or travelling abroad to test your ads, use this Google AdSense tool to see what ads see your visitors from France, Germany or other countries.

It's possible there are no Google Google AdSense adverts available for your webpage. Hide Public Service Ads, using alternate colors or images. Make sure you include the image in a simple html file as a link (use target="_top"). The image size should be the same as the dimension of Google AdSense units. In the alternate url box, enter the absolute url of the html file.

Read more about alternate ads.

Google AdSense Tip #10: What not to do
Don't click your own ads

Don't ask others to click on your Google ads

Don't manually change Google AdSense code

Don't place Google ads on sites that include prohibited content (e.g.: adult sites)

Don't employ cloaking, hidden text or farm links

Don't use Google AdSense ads on the same page with similar ads (e.g.: Yahoo Publisher Network)

Google AdSense Tip #11: Show images above or next to your ads
Placing images above Google AdSense ads is not necessarily prohibited by program policies. However, depending on the method of implementation this could be considered encouraging users to click on ads. So you should include a border line between the ads and the images. Don't show specific products in your images, in order not to mislead the visitors. Just use generic images that will increase the visibility of your ads.

Google AdSense Tip #12: Use section targeting
Use section targeting to emphasize some content in your page. On your site, place this code where you want to emphasize.

Content you want to emphasize.

If you want some content to be ignored, use

Google AdSense Tip #13: Alternate the colors of your ads
Google AdSense allows you to have up to 4 color variations for each variable for which you can specify color. You should do that if you put Google AdSense ads on pages that receive many impressions from the same visitors (for example forums) to reduce ad blindness. For example:

google_color_border = ["628098","628098","000000","000000"];

google_color_link = ["000000","BBB90C","BBB90C","628098"];

google_color_url = ["000000","628098","000000","000000"];

google_color_text = ["628098","628098","000000","000000"];

Great for overcoming ad blindness.

Google AdSense Tip #14: Your Google ads should be visible
Make sure your text ads are visible to the surfers in all screen formats. If you put the ads in a table give sufficient breathing room, i.e. proper cell padding and cell spacing to make the ads stand out from the rest of your content.

Google AdSense Tip #15: Use Google AdSense channels
You can categorize the content of your website into channels and then track your performance. This way you can experiment with different types of ads and see which is performing the best. Instead of buying an Google AdSense tracker, you can enter the most important pages in your site and see how they are doing. Create up to 200 channels for Google AdSense.

William Mok is one of the internet marketing company CEO and he is a successful internet marketer.To receive more internet marketing tips and free e-book , please visit http://www.marketonair.com

Read more...

High Paying Ads. Extremely Important  

Posted by T ZAMAN

Ok Folks, a totally new subject. High Paying Ads.

One of the most obvious things about different ads is- they are different. (Well Daaa..)

Well yes, maybe it's really obvious, but there are still things you need to know:

Lets imagine together, that a new Hi-Tech company wants to sell a new product they invented. Lets call that company "Techy".

Now, Techy wants to let every one know about their new product, so they produce nice commercials, and they place huge posters on the streets.

Oh! What a coincidence! They also use Google Adwords!

Ok so how is this stupid 'Techy' company story relevant to me? I just want to make some money from my site! (or Blog..)

Well if you want to make money through your Google adsense ads, you better listen hard. (Really hard.)

This Techy company, makes Millions of dollars every month. (Because their product is really good..). Now, remember that Techy is advertising their product through Google Adwords? Good.

Lets continue imagining.
Your Blog/Site, reviews "new High-Tech products", and you also have Google Ads.

If you haven't noticed yet- Google is very very smart, and their technology is amazing. Google knows how to put suitable content in your site's ads. That's how and why their adsense program is so successful.

And back to our story..
As we both now know, your site reviews High-Tech products, and Techy is a High-Tech company, who wants to let the whole world know about their new amazing product.

Since Techy company has Millions of dollars, they wouldn't


mind spending a few bucks for Google to advertise their product. Actually, because Techy are so rich, they are willing to pay Google lots of money for each click or impression, of their product.


This is where you and your site come in-
Google will place Techy's ads on your site, and you will earn huge sums of money for each click, or site impression which shows the Techy ad.

You can earn up to 54$, or more, for each click! Look at this short list, of what different company's are paying Google-
$54.33 mesothelioma lawyers
$47.79 what is mesothelioma
$47.72 peritoneal mesothelioma
$47.25 consolidate loans
...

For more KeyWords, just search Google for 'Adsense KeyWords'. You are welcome to use the search box on this Blog.

By now, you must be falling a sleep on your computer's screen. So wait, just one more second.

If you really want to make money from your Google ads, make sure you do not attract 'New Tooth Brush' or 'Check out this NEW Toilet Seat' ads.. I doubt they pay much..

Have a nice day, and make sure you have the right KeyWords.

Amigo.

Labels: , , ,

12 comments | Thursday, November 15, 2007

Google AdSense Tip #1: Find your keywords
Before serving ads on a web page, check its keyword density. A free and advanced tool for finding the most prominent keywords in a page can be found here: SEO Density Analyzer. Copy the most important keywords to a text file ([web page name]-Google AdSense-keywords.txt).

Google AdSense Tip #2: Improve your keywords
Get keyword suggestions from Overture Search Inventory and from Google AdWords Sandbox. Get new keywords that can help you improve your ad relevance. Enter the keywords from [web page name]-Google AdSense-keywords.txt and save the suggestions to [web page name]-Google AdSense-suggestions.txt.

Google AdSense Tip #3: Keep your website focused on a theme
Use the keyword suggestions to enhance your web pages and to build theme-based content. And also try to get your keywords into the anchor text of your incoming links as much as possible. Don't forget that Google Google AdSense is keyword-targeted advertising: Google Google AdSense bases its advert topics on your websites content, this means that content-rich websites of a popular topic should attract a large amount of ads.

Google AdSense Tip #4: Write a new page every day
One of the best tips is to add a new page to your web site every day. The more content you have, the more visitors you will get. Put an Google AdSense unit on each and every content page of your site. But where? You will find more about that from the next Google AdSense tips.

Google AdSense Tip #5: Choose the right Google AdSense format
Wider formats are successful because the ads are compact, easy to read and are complementary to the content. The top three Google AdSense formats are:

336x280 large rectangle

300x250 medium rectangle

160x600 wide skyscraper


Another successful format is the 468x15 horizontal ad links, that can be placed under your navigation bar.

Google AdSense Tip #6: Color tips
When creating your Google Google AdSense ads it is recommended to use the color scheme and style of your website so that the ads blend in well. Ads without background color and borders perfom better than ads within borders with background color.

Create a custom Google AdSense palette:

border color = background color of your web site

background color = background color of your web site

link color = blue, color of your links

url color = black, #999999

text color = black, #333333, color of your main content

You can also rotate your color palette: select multiple color palettes that blend with your site to create variety.

Google AdSense Tip #7: Position tips
Visitors tend to look at the big headlines to see if your page is worth reading. If you get them interested, they will read the text and look for your navigation links.

Place the Google AdSense ads in a prominent place around the top/left part of your page or under your headlines, where your visitors are most likely to look at.

If you have an article page with a long body of text, the bottom of that article is a good place for Google AdSense ads because your visitors read the text and then they want more resources.

Google AdSense Tip #8: Increase the number of ads
If you have a lot of text on a page, use multiple Google AdSense units. You can use up to three Google AdSense units on a page, two Google AdSense search boxes and one unit of ad links.

Link units allow the user to refine what they're interested in. So if they may not be interested in specific ads on your page, they might be interested in a particular topic, and by clicking on a link unit and a link in the link unit, they'll be able to specify that they're interested in that specific topic and get a lot more options and variety on the ads that might appear.

Google AdSense for Search allows visitors to search Google.com or your sites (up to 3 domains). You earn money whenever they click on the ads that come up on the search results. If you click the Open search results in a new browser window checkbox in the Google AdSense for Search settings, you won't lose your visitors.

Google AdSense Tip #9: Preview Google ads
You can find out what ads will be served by Google Google AdSense if you install Google


Google AdSense Preview Tool, a very simple tool available only for Internet Explorer 6.0. Click to advertiser sites without generating invalid clicks, and easily add their URLs to your URL filter list. Because Google AdSense uses geo-targeting, Google serves different ads for other countries. Instead of faking your IP or travelling abroad to test your ads, use this Google AdSense tool to see what ads see your visitors from France, Germany or other countries.

It's possible there are no Google Google AdSense adverts available for your webpage. Hide Public Service Ads, using alternate colors or images. Make sure you include the image in a simple html file as a link (use target="_top"). The image size should be the same as the dimension of Google AdSense units. In the alternate url box, enter the absolute url of the html file.

Read more about alternate ads.

Google AdSense Tip #10: What not to do
Don't click your own ads

Don't ask others to click on your Google ads

Don't manually change Google AdSense code

Don't place Google ads on sites that include prohibited content (e.g.: adult sites)

Don't employ cloaking, hidden text or farm links

Don't use Google AdSense ads on the same page with similar ads (e.g.: Yahoo Publisher Network)

Google AdSense Tip #11: Show images above or next to your ads
Placing images above Google AdSense ads is not necessarily prohibited by program policies. However, depending on the method of implementation this could be considered encouraging users to click on ads. So you should include a border line between the ads and the images. Don't show specific products in your images, in order not to mislead the visitors. Just use generic images that will increase the visibility of your ads.

Google AdSense Tip #12: Use section targeting
Use section targeting to emphasize some content in your page. On your site, place this code where you want to emphasize.

Content you want to emphasize.

If you want some content to be ignored, use

Google AdSense Tip #13: Alternate the colors of your ads
Google AdSense allows you to have up to 4 color variations for each variable for which you can specify color. You should do that if you put Google AdSense ads on pages that receive many impressions from the same visitors (for example forums) to reduce ad blindness. For example:

google_color_border = ["628098","628098","000000","000000"];

google_color_link = ["000000","BBB90C","BBB90C","628098"];

google_color_url = ["000000","628098","000000","000000"];

google_color_text = ["628098","628098","000000","000000"];

Great for overcoming ad blindness.

Google AdSense Tip #14: Your Google ads should be visible
Make sure your text ads are visible to the surfers in all screen formats. If you put the ads in a table give sufficient breathing room, i.e. proper cell padding and cell spacing to make the ads stand out from the rest of your content.

Google AdSense Tip #15: Use Google AdSense channels
You can categorize the content of your website into channels and then track your performance. This way you can experiment with different types of ads and see which is performing the best. Instead of buying an Google AdSense tracker, you can enter the most important pages in your site and see how they are doing. Create up to 200 channels for Google AdSense.

William Mok is one of the internet marketing company CEO and he is a successful internet marketer.To receive more internet marketing tips and free e-book , please visit http://www.marketonair.com

Amigo!

Labels: , , , , ,

18 comments | Friday, October 19, 2007

One of the best tricks to improve your CTR (click threw rate), is to constantly make changes to your ads.

I don't know how many of you even know about the option you have in your Adsense account, to select multiple color palettes, for 1 Adsense ad.

What does this option do, how does it work, and why should I use it?

It's very simple. Instead of you manually changing the way your ad looks every now and then, you can set it to be automatic, so it changes constantly with out you needing to do a thing.

You'll have to ask Google exactly how it works.. But what I know is that it simply modifies the code which is generated, to have the option of changing the color palette.

Why should you use it?! That's a good one..
Ok Ok.. I'll explain..

Assuming your site has visitors who come back to your site, or even if you don't, and most of your visitors are first timers and will never come back again, it is good to have a variety of ads. Different ad colors attract different people, and it is good to mix and change constantly.
People who come back to a site they have visited before, will suddenly notice a slight change in your site, and then they will look for the change, and see the different ad. Which means


they got attracted to the ad (which is good).

Now, since I know you'd love to have a screen shot tutorial of this terribly complicated process, I have created one.. I made it extremely easy to follow so you'll all be happy.

You can find it right Here.

That's the end of this tip/trick..
I know you liked it, but I still like to hear comments..!
Amigo!
Read more...

High Paying Ads. Extremely Important  

Posted by T ZAMAN in ,

Ok Folks, a totally new subject. High Paying Ads.

One of the most obvious things about different ads is- they are different. (Well Daaa..)

Well yes, maybe it's really obvious, but there are still things you need to know:

Lets imagine together, that a new Hi-Tech company wants to sell a new product they invented. Lets call that company "Techy".

Now, Techy wants to let every one know about their new product, so they produce nice commercials, and they place huge posters on the streets.

Oh! What a coincidence! They also use Google Adwords!

Ok so how is this stupid 'Techy' company story relevant to me? I just want to make some money from my site! (or Blog..)

Well if you want to make money through your Google adsense ads, you better listen hard. (Really hard.)

This Techy company, makes Millions of dollars every month. (Because their product is really good..). Now, remember that Techy is advertising their product through Google Adwords? Good.

Lets continue imagining.
Your Blog/Site, reviews "new High-Tech products", and you also have Google Ads.

If you haven't noticed yet- Google is very very smart, and their technology is amazing. Google knows how to put suitable content in your site's ads. That's how and why their adsense program is so successful.

And back to our story..
As we both now know, your site reviews High-Tech products, and Techy is a High-Tech company, who wants to let the whole world know about their new amazing product.

Since Techy company has Millions of dollars, they wouldn't

mind spending a few bucks for Google to advertise their product. Actually, because Techy are so rich, they are willing to pay Google lots of money for each click or impression, of their product.


This is where you and your site come in-
Google will place Techy's ads on your site, and you will earn huge sums of money for each click, or site impression which shows the Techy ad.

You can earn up to 54$, or more, for each click! Look at this short list, of what different company's are paying Google-
$54.33 mesothelioma lawyers
$47.79 what is mesothelioma
$47.72 peritoneal mesothelioma
$47.25 consolidate loans
...

For more KeyWords, just search Google for 'Adsense KeyWords'. You are welcome to use the search box on this Blog.

By now, you must be falling a sleep on your computer's screen. So wait, just one more second.

If you really want to make money from your Google ads, make sure you do not attract 'New Tooth Brush' or 'Check out this NEW Toilet Seat' ads.. I doubt they pay much..

Have a nice day, and make sure you have the right KeyWords.

Read more...

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